Product Design, Branding
A two part self-directed project within the Communication Design program to explore product design, marketing, and branding.
Part one involved the creation and brand design of Tiny Pine, a fictional brand who specializes in modular home furniture with the vision to bring warm innovative designs into Canadian homes. Complimenting the brand is a fictional product design, called the Bristlecone chair. Handcrafted from wood, the Bristlecone chair is designed to compete with the lightness and flexibility of other materials such as plastic, by being portable without sacrificing durability or a warm aesthetic.